The Asia Maritime Art and Culture Exhibition (AMACEing) is an event unlike any other within the Greater China Region, combining yachts and maritime heritage as well as marine art, in which international yacht brands and designers showcase various forms of cultural appreciation and yachting lifestyle.
AMACEing is the concept of Martello Yachting, the Asian superyacht services group headquartered in Beijing.
Exhibition Areas
Superyacht Area
Participating brands include world renowned superyacht builders as well as famous yacht design studios showcasing their artisanship and brand history.
Lifestyle & Luxury Area
The yachting lifestyle combines all the nicest aspects of sailing and luxury into one. This area is dedicated to the enjoyment and quality of life, and includes delicacies, luxury brands, fine wine and more.
Seafaring History
One section of the show is dedicated to Maritime History. This area focuses on antique world maps and nautical charts, as well as historical paintings and engravings depicting the Golden Age of European seafaring and the cultural interaction between China and the west.
Arts Area
A wide spectrum of art works such as paintings and underwater photography is displayed.
Experience Area
Visitors experience the difference of a world threatened by ocean pollution and waste, in contrast to the beauty of clean beaches and clear seas.
Lecture Hall
A special program of lectures by a number of expert speakers on various subjects ranging from seafaring, yacht design to ocean protection.